Revenue Analysis
Revenue Analysis — the trend story
How recurring revenue, growth and retention move over time: MRR/ARR, MRR movement (new vs expansion vs churn), and cohort retention. For this-period operational slicing (by grade/affiliate/gateway, exports) use Revenue Overview.
Rs 1.42M
MRR
▲ 8.2% MoM
Rs 17.0M
ARR
▲ 31% YoY
Rs 314
ARPU / mo
▲ 2.1%
104%
Net revenue retention
▲ healthy
4.1%
Monthly churn
▼ 0.6pp
Rs 7,640
Avg LTV
~24 mo lifespan
MRR trend · last 12 months
MRR
MRR movement · this month
What changed your recurring revenue
Revenue by plan length
Top subjects by revenue
Revenue by gateway
Cohort retention · % of a month's new subscribers still active
Each row = students who first subscribed that month; columns = months since.